How To Create Your Own Custom Stickers With AI For Free

How To Create Your Own Custom Stickers With AI For Free

With the help of AI image generators, you are now able to create your very own custom stickers without drawing everything by hand. But you still might be completely lost as to how you go about doing that from beginning to finish.

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In this post, I’m going to show you step-by-step what you need to do and what you should use at each step along the way using only free tools. I’ll also give you some samples that I created, using this exact method.

So let’s get started!

Step 1. Creating A Sticker Design With AI

The first step is generating a nice sticker that you like.

To do this, we will use an AI image generator. You can choose any AI image generator for this step, but for free options, I would recommend either Ideogram.ai or Bing’s Copilot Designer.

You could also opt for a paid AI image generator like Leonardo.ai, which can provide high-quality results and allows you to upscale your image for larger prints, such as wall art, within the tool. However, this is completely optional, and the free option used in this tutorial will work just fine.

For this tutorial, I’m going to use the image generator from Bing.

Go to Bing Copilot Designer and sign up for a free account.

how to create stickers for free with ai - step 1

Once you have an account, go back to the page above and let’s begin making our sticker art!

In the text box, type in what you want your sticker to be of. Be sure to use terse, descriptive text that explains what the sticker should be, while making it clear that you want a sticker. For example, this is what I used:

cute and whimsical sticker of a sloth. clean sticker art with bold outlines on a plain contrasting background color

Note how I instructed the sticker to be on a plain contrasting background color. This will make cleaning up the image easier later on.

When you are ready, click the ‘Create’ button that is to the right of the text box.

creating an ai image with the bing copilot designer tool

Once you find an image that you are happy with, click on the image, and then click the download button that is next to the info on the image you created.

an example of a sloth sticker design created with the bing copilot designer tool along with the prompt to make it
how to download the sticker image you create from bing's copilot designer tool

Step 2. Cleaning Up Your Sticker Design With GIMP

You can’t really use the image that you just created in it’s current format. So now, let’s clean it up and prep it into a sticker that we can actually use.

To do this let’s download the free image editing software GIMP. You can download GIMP for Linux, Mac, or Windows from this link.

– Install GIMP on your computer and open up the app.

Within GIMP, open up your sticker image by going to File -> Open.. and then locate where your image is on your computer, most likely, the Downloads folder.

using gimp to clean up a sticker design of a sloth

Next, we’re going to add an alpha channel to the layer with the image so that we can have a transparent background for our design. Right click on the image layer in the lower right panel and click ‘Add Alpha Channel’.

how to delete the background of a sticker design in gimp by adding an alpha channel to the layer

Now we are going to delete the entire background of the image, including the white border that the sticker has.

To do this, we will grab the ‘Fuzzy Select Tool’ from the tool panel in the top-left. Ensure that ‘Add To Selection’ mode is also enabled as instructed in the image below.

deleting the background of a sticker image using the fuzzy select tool in GIMP

Click and hold anywhere in the background of your image. As you drag to the right, you will notice pink highlights growing to cover a larger portion of the image. This is the threshold value and will determine how large of a color difference the tool will select from your image. You want to drag until only the background of the sticker is highlighted in pink, and none of the sticker itself.

When using the fuzzy select tool to select the background of an image, it may inadvertently select portions of the image you want to keep, even when trying to be precise. This issue likely arises from gaps in the outline of your sticker that the image generator failed to complete. In such cases, use the paintbrush tool, zoom in between 400-800%, and fill the gaps with solid black. Once all gaps are filled, you should be able to fully select the background without selecting any part of the sticker itself.

filling in the gaps of a sticker outline to delete the background with the fuzzy select tool in GIMP
using the paintbrush tool in GIMP to fill in any imperfections in your sticker art design
after filling in the gaps of your sticker outline with the paintbrush tool in GIMP, you should now be able to select the background for deletion

Once you have the entire background of the design highlighted pink, you can release the click and it should now give you a selection of that background portion of the image. You can now press the ‘Delete’ key on your keyboard.

You should now have your design sitting on a checkerboard pattern (the checkerboard represents transparency).

To save this design with a transparent background go to File -> Export As..

Choose a folder to save this sticker to and name the file with an extension of ‘.png’ in the text box. Then click ‘Export’ and in the dialog box that pops up, once again, click ‘Export’ with the default settings.

export the sticker file as png to keep the transparent background

We now have an image with a transparent background that we can have printed to be an actual sticker!

Step 3. Printing Your Sticker Design So You Can Use It

the transparent sticker image with the background removed in GIMP which is now ready to be printed

The transparent sticker design isn’t going to do us much good until we actually have it printed, so let’s do that now.

You can print this sticker at home if you have the proper printer and vinyl sticker paper. Here is a WikiHow guide on how to do that.

Or if you do not have the proper materials to do this at home, you can upload your sticker design to a print-on-demand website and order as many stickers as you’d like, which can then be shipped to your home.

In my experience, I’ve found Sticker Mule to have good quality for custom stickers. You can visit their die cut stickers page here to upload your sticker image and order as many stickers of your design as you’d like.

While Sticker Mule is one option for printing custom stickers, the process is pretty similar across other websites offering this service. Choose whichever custom sticker website you prefer.

A few of the other popular print-on-demand custom sticker websites you could use are:


And that’s it! If you wanted to take this a step further, you could also start a side-hustle selling your stickers online for some extra cash. If you’d like to know how to do that you can read my other blog post: how to sell AI art prints online. While that post doesn’t focus specifically on selling stickers, the same principles can be applied.

If you found this tutorial useful, please be sure to share it on social media! And if you’ve got any questions or comments about this, please leave me a comment below and I will make sure to answer.

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